Sensory Acuity is an increased awareness of what is going on around you.

When you take the time to understand the needs of others you become more persuasive. It is the key to winning more business.

The following is an extract from my book Stand Up and Sell.

It tells the true story of how I persuaded a very aggressive person to sell their home to Sainsbury’s.

The result was that I negotiated a major property allowing a superstore to be built.